ECM.DEV

We build the lists, tools, and landing flows that turn leads into pipeline.

ECM.DEV is a hands-on build partner for B2B companies running inbound and outbound marketing. We engineer the layer between interest and a booked meeting: clean prospect lists, interactive qualification tools, and landing flows wired into your CRM. Then we structure the content and workflows underneath it all so your AI automations can actually use them.

Six signs your outbound stack needs engineering.

Any one of these is worth fixing. More than one means the whole stack needs a look.

01

Outbound is generating opens but not replies

Your subject lines are working. The email itself, or what it points to, is losing people who were already interested. This is a conversion layer problem, not a volume problem.

See how we fix it
02

Replies are not converting to booked meetings

The gap between a reply and a meeting needs something to bridge it. An interactive tool, a scored assessment, a reason to take the next step that is not just "get on a call with me."

See how we fix it
03

Meetings are not converting to pipeline

You are booking calls with people who were never going to buy, because nothing in the outbound flow qualified them first. A scored assessment before the meeting fixes this without adding friction.

See how we fix it
04

Your landing page is not converting clicks

A static page with a contact form is not a conversion layer. It is where momentum goes to stop. The companies converting cold outbound consistently have something interactive between the email click and the booked meeting.

See how we fix it
05

Your prospect list is leaking budget

Bad data, wrong titles, unverified emails, no segmentation by signal or intent. A poorly built list means paying to reach people who will never buy. List build and QA is infrastructure, not admin.

See how we fix it
06

Your content is not doing a job in the pipeline

Every asset you produce should be qualifying, educating, or building enough trust to lift reply rates. If it is not doing that, it is overhead. Structured content converts. Unstructured content costs.

See how we fix it

Three ways to start. One clear path forward.

Every engagement starts with understanding where your outbound stack is leaking. The free assessment is the fastest way to find out.

1

Start here, free

Free assessment

5 minutes. No sales call.

Score your outbound and content operation across six dimensions. You get a personalised readout showing exactly where the friction sits, mapped to what to fix first. Built by us. Used by us. No email gate on the result.

Take the free assessment
2

First build

Fixed-scope engagement

From €1,500. Delivered in 1 to 2 weeks.

We scope and build one component of your outbound stack. A clean prospect list for one target segment. An interactive assessment or calculator for your conversion layer. A multi-step landing flow connected to your CRM. Fixed price, fixed scope, fast turnaround. You own everything we build.

Talk about a first build
3

Ongoing partner

Retained outbound engineering

Monthly. Cancel anytime.

We run and iterate your outbound infrastructure as an ongoing build partner. List refresh, conversion tool improvement, new campaign builds, CRM connection maintenance. One point of contact. Hands-on every month, not a monthly report.

Talk about a retainer

Working at larger scale or need a full content infrastructure audit? Full service range

LEARN MORE

A Calendly link is not a conversion layer.Your list is only as good as the data in it.Content that does not convert is overhead.The gap between the email and the meeting is where pipeline leaks.Build it once. Let it qualify for you.Stack-agnostic. Scope-fixed. Hands-on.More meetings from the same outbound volume.Your CRM is only as useful as what feeds it.Structured content converts. Unstructured content costs.The tool is not the problem. The layer around it is.List build is infrastructure, not admin.We built the assessments on this site. We can build yours.Cold outreach works. The landing page after it usually does not.Fixed scope. Fast delivery. You own everything.Content is infrastructure now.Faster pipeline starts upstream.Every market should not cost more than the last.Velocity without structure is just noise.A Calendly link is not a conversion layer.Your list is only as good as the data in it.Content that does not convert is overhead.The gap between the email and the meeting is where pipeline leaks.Build it once. Let it qualify for you.Stack-agnostic. Scope-fixed. Hands-on.More meetings from the same outbound volume.Your CRM is only as useful as what feeds it.Structured content converts. Unstructured content costs.The tool is not the problem. The layer around it is.List build is infrastructure, not admin.We built the assessments on this site. We can build yours.Cold outreach works. The landing page after it usually does not.Fixed scope. Fast delivery. You own everything.Content is infrastructure now.Faster pipeline starts upstream.Every market should not cost more than the last.Velocity without structure is just noise.

Tell us what you are running.

Describe your current outbound motion and where it is losing people. We will come back with a specific observation, not a proposal deck.

Assess your content infrastructure · 10 min

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