Content operations and AI readiness, without the hire.
Your CMS is not broken. The system around it is.
Most organisations already have the parts: a CMS, a content team, a translation process, and usually some AI running on top of all three. What they do not have is an operating system connecting them, so the CMS never quite does what it was bought to do, content has no clear owner once it is published, and every new market costs as much as the last one.
We find out which of the three areas is actually breaking. Then, if you want, we keep fixing it as a managed package, not a one-off report that goes out of date within a month.
Three pillars, one operating system.
Content Technology, Content Operations, and Content Localisation. Start with whichever one hurts most.
Content Technology
Your CMS, your platforms, and the data connecting them, run as one system instead of three separate problems.
Content Operations
Content that has an owner, a workflow, and someone accountable for keeping it that way.
Content Localisation
Multilingual content that holds up under AI-assisted translation, checked continuously, not once a year.
Featured work.
A closer look at outcomes across content technology, operations and localisation.
Global Digital Platform
Manufacturing & Industrial
Turned a global maritime services group's website into a customer-focused sales and service platform. Replaced a site structured around business divisions with one built around customer journeys and solutions, adding interactive calculators and estimators that measurably increased engagement and sales interest after launch.
Digital Demand Generation for a Global Technology Manufacturer
Manufacturing & Industrial
Connected paid search, SEO, customer-focused content and conversion journeys into a single measurable acquisition model for a global manufacturer of thermal-imaging, sensing and security technology, exposing large differences in campaign return and designing lead scoring and attribution reporting across Pardot, Google Analytics and Microsoft Dynamics.
Inventory Optimisation Transformation for a Nordic Retail Group
Retail & Consumer
Led the requirements and procurement process for a new inventory-optimisation platform across roughly 90 retail, franchise and wholesale locations, from a 39-page RFP through scenario-based vendor demonstrations to commercial negotiation.
Product-Finding Tools for a Global Paints & Coatings Manufacturer's B2B Website
Manufacturing & Industrial
Designed the product-attribute model behind Jotun.com's B2B product-finding experience, drawing structured data from Tridion, Chemmate and MyJotun into filtering, clustering and search built around real customer segments.
Content Strategy & Editorial Governance for a Nordic Pension & Insurance Group
Financial Services
A full content strategy for KLP's digital channels: content and competitor analysis, SEO and web analytics, a proposed tag structure, and an editorial governance model to run it as one system going forward.
Translation & Localization for a National Seafood Trade Body
Manufacturing & Industrial
Thirteen years of Norwegian-to-English and market-specific translation for the Norwegian Seafood Council, from aquaculture visitor-centre copy to press materials and historical trade storytelling.
Can AI systems find, trust and reuse your content?
Your buyers are already asking AI tools about vendors, problems and options.
This audit tests whether your content can be retrieved, cited and reused by AI answer engines.
The result: a clear view of what AI can see, what it misses and what needs fixing first.
Why this one is free
This is a new service and it will normally be paid work. We are running it free of charge for audits requested before 30 September, in exchange for a recommendation if the analysis turns out to be something you can use.
We take on five at a time, so if we are at capacity we will tell you when we can start rather than leave you waiting. If the findings are not useful, say so and we part on good terms: no recommendation, no invoice, no obligation either way.
How it works.
The same pattern for all three services: a fixed-price diagnostic first, then ongoing support to fix it properly, if that is worth doing.
Start with a diagnostic
Whichever pillar you start with, fixed scope, fixed price.
ecm-agent scans your actual content estate rather than relying on self-reporting. A written finding either way: something you can act on, or argue with.
Take the free assessmentSee the findings in writing
Real findings from your actual estate, not a self-assessment questionnaire.
A live readout with the person who wrote it, not a generated PDF. If the findings aren't useful, say so, we part on good terms: no obligation either way.
Talk to us directlyTurn it into a managed package
The diagnostic cost credits toward a managed package if you sign within the window.
Ongoing work on your CMS, your operating model, or your multilingual content, depending on which pillar you started with. The diagnostic proves there is a problem worth fixing. The managed package is where the fix actually happens.
Talk about a managed packageWorking at larger scale or need the full content infrastructure picture? Full service range
LATEST INSIGHTS
Dries Buytaert: The cost of running multiple CMS platforms
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New Sanity analysis: Agent receipts.
Drupal's role in agentic workflows
Palmata by Contentful: A new AI discovery platform for the age of answer engines
What Is a DXP in 2026?
Kentico CMS Cadence Cuts Migration Risk
Why ecm.dev?
There are really only two ways most businesses solve this today: hire for it, or hand tasks to whoever's available and hope the pieces add up to something coherent. Both have a real cost. A hire means recruiting, management time, and months of ramp-up before you see the judgement you're paying for. Handing out tasks means no one owns the outcome, and whatever gets built has to be rebuilt the next time someone new picks it up.